Let’s say you want to update your website content, but you’re not ready to dive in all the way. You know that you want to…
Nonprofit copy: Do you need an update or an overhaul?
I created a nonprofit website copy quiz to help you figure out the best way to invest your resources. Consider this: Have you taken a…
AI copywriting: Will it replace human copywriters for good?
People, myself included, have been discussing this question. There have been arguments that range from absolutely impossible to very likely in the near future. Also,…
3 reasons why nonprofit copy is boring
A couple of weeks ago on LinkedIn, expert marketer Liz Willits wrote a post about two reasons why SaaS copy is boring these days: 1.…
Quick tip: Make readable website copy
This seems like obvious advice, but you’d be surprised at how often readability gets overlooked. It’s not just about losing the fancy jargon in the…
How to hire a copywriter: 5 red flags to watch for before you do
Introduction It’s hard to find and hire the best freelance copywriter for your projects. Simply, there are a lot of copywriters around the world? So…