I created a story bank guide to help nonprofit organizations, charities and companies. It’s for those that want to employ or are already employing storytelling…
Nonprofit story bank: Why you need one now
In the nonprofit world, a story bank is like a life jacket. It keeps you: But, many nonprofit professionals don’t know about them, don’t use…
ChatGPT and nonprofits: Does it really improve donor engagement?
Introduction Open AI’s ChatGPT is the all the rage in the nonprofit sector, especially when it comes to donor engagement. There are numerous articles about…
Copywriting: How nonprofits frequently collect these 2 missed opportunities
Introduction You wouldn’t believe how easy it is to collect missed opportunities when your website copywriting is not up to par. In fact, I can…
Why strategic communications impacts all nonprofits’ bottom line
Introduction Nonprofit strategic communications are an often overlooked part of communications. I want to address this. A few weeks ago, Imagine Canada, a national charitable…
3 important copywriting lessons I’m taking into 2023
This past year, I have learned so many copywriting lessons, which also double as personal life lessons as well. While they haven’t been easy lessons…